Introduction
B2B buyers are users linked to a customer in TRAEDE who can log in to your B2B webshop to place orders, view invoices, and access their account information. This guide shows you how to manually add a B2B buyer to an existing customer profile.
Step 1: Navigate to the customer profile
Go to Customers in the left menu.
Find and click on the customer you want to add the buyer to.
Step 2: Add a new B2B buyer
Scroll down to the B2B buyers section.
Click Add new user.
Step 3: Fill in buyer details
Enter the first name, email, and any other required fields.
You have two options:
Invite immediately (default) – the buyer will receive an email to log in.
Do not invite yet – uncheck the “Invite immediately” box if you want to send the invite later.
Click Add buyer.
✅ The buyer will now appear under the B2B buyers section on the customer profile.